How Should Heart-Shaped Faces Wear Makeup?

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A heart-shaped face has a wide forehead that subtly curves down to a narrow or pointed chin. If this is your face shape, your goal may be to make the top part of your face appear smaller and the bottom half more prominent in order to create a more balanced shape. When applying makeup, it's not just the products that matter if symmetry is your goal -- placing them in the right spots is key.

Highlight the Center

Highlighting is a key step with a heart-shaped face. Dust highlight powder across the middle of your forehead and just below your eyes on the tops of your cheek bones to help make the center of your face more prominent. This draws focus away from your chin and creates more overall balance. Opt for a shimmery highlight powder if you want to add a glow to your skin for a night out. Otherwise, use a matte face powder that’s a few shades lighter than your skin tone to highlight.

Contour the Sides

While highlighting powder catches the light to help draw attention to certain features, contour powder creates shadows to help create a more sculpted look for your face. You can opt for a contour powder in a color like taupe, brown or red-brown, or use a matte bronzer or face powder several shades darker than your skin tone to help shape your face. Apply the powder to your temples and along the sides of your cheeks to help the top and middle part of your face appear slimmer.


Having a healthy glow to your cheeks is another way to bring focus to the center of a heart-shaped face -- that’s why blush is so important. If you have cool undertones in your skin, use a pink shade. For a complexion with warm undertones, peach or coral is a natural option. A brick red or copper blush is ideal for darker complexions. Whatever shade you choose, apply the blush to the apples of your cheeks for the perfect highlight. Opt for a cream blush or a blush with a satin finish for a healthy glow.

Go Bold with Lips

When you really want a glam look, a bold red lipstick is a classic choice for a heart-shaped face because it creates symmetry by widening the lower portion of your face. For fair to medium skin, choose a blue-based red. If you have dark skin, a coral red is most flattering. A sheer red can work well if you’re feeling self-conscious about wearing such a vivid shade. To give your heart shaped face the most modern red lip, though, skip the liner. Instead, use a lip brush to apply the lipstick so you can create crisp lines along the edges of your lips.