Fundraising Ideas for Mother's Day

by Marina Martin

Mother’s Day is an ideal occasion for fundraising, particularly for causes related to mothers like breast cancer, because most people want a special way to honor all the women in their lives. Being able to purchase a gift for Mom and know that their purchase is going to support a good cause is the best possible situation; be sure to position your fundraiser to take advantage of this once-a-year opportunity.

Sell Flowers

Flowers are a traditional and much-appreciated Mother's Day gift, and they also make for a convenient and timely fundraising opportunity. You'll need to decide if you want to sell pre-ordered bouquets that will be delivered or picked up right before Mother's Day, or if you'd rather focus on selling bouquets and individual flowers (like carnations) right before and/or on Mother's Day.

Announce your plans to sell flowers early and often; if you wait too long to tell people about your fundraiser, they'll purchase flowers elsewhere, and most people will not be interested in purchasing a second arrangement, even for a good cause.

Host a Bake Sale

Next to flowers, most people associate chocolates with Mother’s Day. Host a bake sale right before Mother’s Day and sell a variety of chocolate cupcakes, cakes and cookies. Include a variety of other flavors, like vanilla and red velvet, for those moms who aren’t so into chocolate; if you really want to go all-out, offer some vegan and/or gluten-free baked goods for moms with dietary restrictions. If you can find volunteers to sign up to make various sweets and donate them, 100 percent of the proceeds of your bake sale can go to the charity of your choosing.

Hold a Raffle

Ask local restaurants to donate gift certificates for a night out for two; local retailers for small gifts and coupons; and local service providers (including the younger set, like baby-sitters) to donate a free service, like a carpet cleaning, manicure or haircut. Then hold a raffle and sell tickets for $1; coffee cans with small holes cut in the lid make great raffle ticket collectors. During the raffle, sell donated baked goods and crafts, and sell drinks and snacks (purchased in bulk at a warehouse store) at a profit for extra funds.

Craft Fair

Have local crafters and people from the community with a knack for crafting create and donate items to be sold as Mother’s Day gifts at a special fundraiser. Children and husbands can find the perfect gift for the women in their lives and know their money is going to a good cause at the same time. Crafts that can be personalized–like photo frames, jewelry with room for a small photo, charm bracelets that can be adapted to birthstones and the number of children, or cards and fabric decorations that can be written on and personalized with a special message–are a particularly great choice.