Objectives for Management Positions

by Melody Dawn

The most important thing you can do as a manager is set goals and objectives for yourself and your employees. Objectives should be as specific as possible. Goals force you to prioritize tasks, because you know in what order you need to accomplish your objectives. They make you aware of strengths and weaknesses in the organization by showing you where you are lacking in motivation and innovation, and they serve as a guide to your decision-making process. By setting objectives you can't sit back and wait for things to happen; you must be proactive and make them happen.

Increase Productivity

All companies desire to be more efficient and to use their resources wisely. As a manager, you can enlist the help of employees to meet productivity goals. Delegate tasks wisely so that everyone has a job to do, and create a list of goals and when you expect the tasks to be accomplished. For example, you could assign someone to contact repeat customers every two or three months to see if they are ready to order again. Keep a database of emails updated and ask that the emails be sent out on a given day with a copy of the email sent to you to ensure it was done.

Establish Diversity

With the nature of work becoming more and more international, it's important to maintain a diverse group of employees from all different cultures, backgrounds and nationalities. By creating a diverse workforce, you put value on what others can bring to your organization. Provide your employees with diversity training and instill tolerance for others. Other benefits of diversity include reduced discrimination lawsuits and an increase in marketing opportunities because you are able to reach more people, advises the University of Florida Extension.

Employee Retention

Be proactive about retaining the top talent in your company. Ask your employees what they would change and what they would like to see more of. According to a 2013 CareerBuilder survey, 70 percent of workers said an increase in salary would boost employee retention. If you can't afford to increase salaries, offer incentives for top production, including bonuses or additional paid days off. Your goal is to build and maintain a workforce of top professionals to drive your business results.

Customer Service

Excellent customer service is essential to a company's success. Provide employee training to cater to your customers needs so they will come back. Create a list of guidelines on how to answer the phone and how to greet customers. Establish guidelines on dealing with difficult customers. All difficult customers could be sent to a manager or senior customer service representative. Customers deal with people they like, so make sure all employees know what to do under any circumstance.

About the Author

Based in Atlanta, Melody Dawn has been writing business articles and blogs since 2004. Her work has appeared in the "Gainesville Times," "Player's Press" and "USA Today." She is also skilled in writing product descriptions and marketing materials. Dawn holds a Master of Business from Brenau University.

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